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Privacy

Bright Path Media is firmly committed to protecting the privacy of Internet users and fostering user confidence on the Internet, Internet advertising and direct marketing. Accordingly, we are committed to observing applicable industry guidelines including those established jointly by the Interactive Advertising Bureau, American Association of Advertising Agencies and Direct Marketing Association. We continually evaluate innovative ways to protect online user privacy while also seeking to deliver relevant advertising and custom online experiences on behalf of our clients. Bright Path Media provides services for its clients such as media planning and buying, marketing communications planning, campaign analytics and research, paid search placement and search engine optimisation, branded entertainment as well as event sponsorships (“Services”).

The purpose of this privacy policy is to provide clear notice about the user information we may collect online in connection with our Services and on our own website.

Bright Path Media LLC (“Bright Path Media”) is committed to ensuring that your privacy is protected. Bright Path Media uses the information you disclose only to the extent necessary to provide our services. This information is not used for any other purpose and is not shared with outside parties, except as provided for in this policy or required by law. The only individually identifiable information that Bright Path Media collects about you is that information which you choose to share with us. Bright Path Media also collects information about aggregate site usage. Statistics that we gather about unique visits, repeat visits and page views are all based on IP address, not on your individual activities.

Information Collection & Use

In order to provide our services, Bright Path Media may ask for the following information:
• personal information;
• billing information;
• contact information, including mailing address, phone number and email address;
• demographic information such as postal code, interests; and other information relevant to customer surveys.

Bright Path Media may collect this information from the following sources:
• applications or other forms; and
• information about your transactions with Bright Path Media.

Usage of Gathered Information

We require this information to understand your needs and provide you with better service. Our use of this information is primarily for the following purposes:
• billing;
• internal record keeping;
• improvement of our products and services; and
• transmittal of promotional information regarding new products, special offers or
other information which we think you may find interesting.

Sharing of Information

We many disclose nonpublic personal information about you to third parties under certain circumstances to provide account services. Bright Path Media does not disclose any nonpublic personal information about you to anyone, except as permitted under law, to the following:
• financial service providers, such as credit card companies, check processing companies and banks;
• credit bureaus and collection agencies; and
• Government agencies.

Opt-Out Policy

All emails sent to your account by Bright Path Media will be limited to: emails sent in response to
an email sent by you; communications necessary in order to service your account; or communications directly related to information, new products or special offers Bright Path Media feels may be of its interest to you. Bright Path Media will only send email to your account that you have specifically requested and/or authorized pursuant to this policy. You can always decide not to provide your personal information. However, in some cases failing to provide such information may limit your ability to use certain features
available through the website. You can let Bright Path Media know that you do not wish to receive information about special offers, new products and features by opting out at the time you provide your personally identifiable information. You may also change your mind and opt out later by emailing Bright Path Media at support@brightpathmedia.com.

Security

We are committed to ensuring that your information is secure. In order to prevent unauthorized access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online. All established account information is password protected and as security measure, we would recommend not to disclose any passwords to anyone. Bright Path Media will never ask you for your password and remember to sign out of your account and close browser windows at the end of your sessions. We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. If you have any questions about security on our website, you can email us at support@brightpathmedia.com.

Usage of Cookies

A cookie is a small file, which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyze web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. We use traffic log cookies to identify which pages are being used. This helps us analyze data about webpage traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Your Consent

By using this site, you consent to the collection and use of this information by Bright Path Media as described in this policy.

Changes in this Privacy Policy

We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our home page. If we decide to change our privacy policy, we will post those changes to this privacy statement, the homepage, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.

Contact Us

If you have any questions or suggestions regarding our privacy policy, please contact us at support@brightpathmedia.com.

Legal Notices

Access to the Bright Path Media web site is provided subject to our terms and conditions. Please read these terms carefully as use of this site constitutes acceptance of all of our terms and conditions.

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